Are you a filmmaker?
Where is the guarantee? You know, the guarantee that your audio and video are in sync, that they were captured in sync? Take a recent example. We were watching an edit of a guy talking. His lips were moving but the sound was out of sync. No two ways about it, the sync was bad even though the editor's software claimed his audio was locked, just as it was captured. Regardless, our eyes told us the audio was NOT in sync. Was the camera at fault? His edit application? Operator error?
So, about that guarantee...of course the CAMERA keeps audio and video in sync, right? Maybe not. Although it is natural to assume audio and video are recorded together and magically emerge from your production chain in perfect synchronization, there are no guarantees. We have often seen problems similar to the one above. If that interview footage had included a shot of SynFlash, and checked immediately after digitizing by the editor, the problem could have been found and fixed before becoming a problem!
| Are you making live television?
Have you noticed how often live television broadcasts appear out of sync? It makes us scream at our television sets sometimes. Sync can be lost at so many points during the production of live broadcasts! Sometimes shots receive several types of video processing, being delayed by varying amounts at each step (almost always in multiples of frames). The same can be said of audio even if the audio processes do not always demand as much latency. Put it all together and the number of variables can be astounding, making mental calculations onerous, or useless. Eventually audio and video emerge from your line of production trucks only to be sent around the world on different paths! Audio might go to the left while video goes to the right, and arrive at its final destination out of sync!
SynFlash is designed for the craziness of live television, to be quick and easy to use. A couple of seconds holding SynFlash in front of a camera, and checking the feed before it hits the viewer, could make a huge difference!
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